With an increasing percentage of retail sales being made online, year on year, it’s no wonder e-commerce websites are becoming essential for businesses. There are so many amazing platforms out there to enable you to sell online but we find nothing quite as customisable and adaptable as WooCommerce.
You may be wondering what WooCommerce is? It’s basically a plugin for your WordPress website to enable you to sell online. Below you will find some of the main reasons we rarely choose to work with anything else:
WooCommerce User ExperienceWooCommerce, once it’s been setup to your requirements, is one of the easiest platforms for daily admin tasks that come along with running an online shop, from stock management to seeing new order details.
Search Engine Optimisation on WoocommerceOne of the best features of WooCommerce has to be how friendly is it for Search Engine Optimisation. We love another plug-in called Yoast for optimising websites and WooCommerce integrates with it beautifully. When used correctly, Yoast SEO helps your site perform better in search engines. It also gives you the tools to bring your content to the highest standards of SEO and overall readability.
CustomisableFrom adding product variations, offering product bundles or even calculating shipping costs for different items and delivery areas, WooCommerce really is so customisable. What’s great is that, because the platform has now been around for so long, lot’s of developers have built plugins to assist you in using WooCommerce exactly how it suits your online shop, so custom features don’t have to cost you a fortune with developer fees. The system offers everything you need to make online sales and grow your customer database too.
You can see an example of how we have used the WooCommerce system, without even selling online for a local Maidstone UPVC spraying business with an online colour configurator.
Ready to take a leap into setting up an online shop?
Get in touch.